280. Boost Your Cashflow With Upsells and Downsells

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Salome Schillack

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I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Listen on..

APPLE PODCASTS | SPOTIFY

How to Add 30-50% More Revenue Without Creating a Single New Course

Ready to discover the secret to adding an extra 30-50% to your launch revenue without burning yourself out creating new content? 🚀

I'm revealing exactly how to help more people while making significantly more money through strategic upsells and downsells. This isn't about being pushy or salesy – it's about genuinely serving your audience at every level they're ready for. Whether you have buyers who want to go deeper or non-buyers who need a smaller stepping stone, I'm showing you how to meet them exactly where they are.

The best part? You can implement these strategies immediately after your next launch when your audience is most engaged and ready to take action. I'm breaking down the psychology behind why these offers work so well and giving you specific examples of upsells and downsells that have generated massive results for my clients and students.

“When is the best time to buy something? Right after you bought something. It's cheesy, but it's true.” ✨

🔥 In This Episode:

  • Discover 7 proven upsell strategies that get your buyers faster and bigger results
  • Learn the 3 psychological objections holding your non-buyers back (and how to overcome them)
  • Master the art of downselling to people who want your help but couldn't say yes to your main offer
  • Get specific examples of offers that have generated hundreds of thousands in additional revenue

Grab your coziest hoodie and settle in – you'll want to take notes on this revenue-boosting strategy session! ☕️

💚 💚 💚 

Salome

Ready to transform those scary ad campaigns into your most powerful lead generation tool? Grab my Free 5-Day Facebook & Instagram Ads Training at thelaunchlounge.com/getmyadup 💫


⏱️ Chapter Guide:

(00:00) Why adding 30-50% more launch revenue is easier than you think 

(02:51) The psychology behind perfect timing for upsells and downsells 

(06:30) The counterintuitive truth about your audience's buying capacity 

(09:45) 7 proven upsell strategies that create faster results for your buyers 

(12:15) Why VIP mentoring packages are my personal favorite upsell strategy 

(15:30) The done-for-you template approach that saves overwhelmed students time 

(18:45) How Amy Porterfield filled an entire ballroom with one strategic upsell 

(21:00) The lifetime access strategy that ThrivCart used to lock me in for life

(23:05) The 3 psychological objections that stop people from buying your main offer 

(26:30) How to create downsells that build confidence and overcome buying barriers 

(29:15) The mini-course downsell strategy that gets people ready for your main offer 

(32:45) Why toolkit and swipe file offers work perfectly in today's AI era 

(35:30) The self-study pricing strategy that converts budget-conscious buyers 

(38:00) Real example: How a flower business coach solves confidence and proof problems simultaneously


📚 Resources Mentioned:

>>Amy Porterfield's live workshop upsell example

>> Other episodes you might like: 279. One Big Course or Many Smaller Ones? Here’s How to Know

>> Other episodes you might like: 278. Get the Media to Talk About You (Without Hiring a PR Firm) with Julie Cole

>> Other episodes you might like: 277. I’m Breaking Up With Active Campaign – Here’s Why and What I’m Doing Instead


🎙️ Click Here To Listen Wherever Your Get Your Podcasts 🎙️


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I love these tangible tools Salome gives us! Finally a podcast with a full picture strategy. And she makes it fun which makes you remember what you learned even better and you can’t wait for the next episode to air. Thank you!”

Mtillie in Sweden

Please rate, review and follow the show. When you do, it helps me reach more people and help them create wildly profitable businesses that impact millions of people! You'll also unleash good carma get the best parking spots forever (ok, I made that up – but rating and reviewing can be your good deed for today).

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Get Your First List Building Ad Up Without Wasting Money!

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We have recorded a FREE 5-Day Video Training for you where you can look over my shoulder as I show you everything you need to know to get your first list building ads up. 

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Hi,

Here to help you turn your passion, knowledge and skills into a wildly profitable business that gives you complete freedom and autonomy in your life and your work.

An entrepreneur, marketer and teacher

I'm Salome

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