47. Advanced Strategies to Increase Your Launch Results

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Salome Schillack

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Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

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I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Listen on..

APPLE PODCASTS | SPOTIFY

Transform Your Launch Results with Data-Driven Decisions

Ready to stop guessing and start knowing exactly what's working in your course launches? 🚀

If you're tired of launching into the void and wondering why some launches perform better than others, this episode is your new best friend. We're diving deep into the exact numbers you need to track to transform your launch results from “meh” to “magnificent” – without getting lost in spreadsheet overwhelm.

As course creators, we often focus on the creative aspects of our launches while avoiding the numbers. But here's the truth: understanding your launch metrics isn't just about tracking numbers – it's about understanding your audience's journey and improving their experience at every step.

“If you can identify where people are getting stuck in your funnels, next time you launch, you're able to split-test that against something else and see which one comes out better.” ✨

🔥 In This Episode:

  • Master the essential metrics that actually matter for your launch success
  • Discover the industry benchmarks for webinar show-up and conversion rates
  • Learn how to double your sales with a strategic post-webinar email sequence
  • Calculate your true earnings per lead to make smarter advertising decisions
  • Understand the golden ratio between ad spend and revenue

Grab your favorite chai latte and your tracking spreadsheet – we're about to turn those numbers into your secret weapon for launch success! ☕️

💚 💚 💚 

Salome

Ready to transform those scary ad campaigns into your most powerful lead generation tool? Grab my Free 5-Day Facebook & Instagram Ads Training at thelaunchlounge.com/getmyadup 💫


⏱️ Episode Timestamps:

[00:00] – Introduction to Advanced Launch Strategies 

[01:52] – Understanding Conversion Tracking 

[04:45] – Key Metrics for Ad Performance 

[08:34] – Pre-Webinar Email Sequence Tracking 

[10:58] – Webinar Performance Metrics

[11:55] – Post-Webinar Email Strategy 

[15:48] – Calculating Return on Ad Spend and Earnings per Lead


📚 Resources Mentioned:

>> Facebook Ads Manager

>> Go to The Launch Lounge

>> Free 5-Day Facebook & Instagram Ads Training

>> Other episodes you might like: 46. Your Webinar Launch Mapped Out

>> Other episodes you might like: 45. Your 3-Part Video Series Mapped Out

>> Other episodes you might like: 44. Getting Your Landing Pages Ready to Increase Conversions With Ads


🎙️ Click Here To Listen Wherever Your Get Your Podcasts 🎙️


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Get Your First List Building Ad Up Without Wasting Money!

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We have recorded a FREE 5-Day Video Training for you where you can look over my shoulder as I show you everything you need to know to get your first list building ads up. 

Salome Schillack with long hair, wearing a white blazer and blue top, sits in a bright room, smiling at her phone. She has earbuds in and seems focused on course launch metrics while colorful glassware decorates the shelf behind her.

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Hi,

Here to help you turn your passion, knowledge and skills into a wildly profitable business that gives you complete freedom and autonomy in your life and your work.

An entrepreneur, marketer and teacher

I'm Salome

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