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The Secret Formula For Creating Course Names That Convert
Stop wasting precious time agonizing over your course name when you could be creating content and making sales! 🚀
Naming your online course can feel overwhelming. You want something catchy that stands out, but you also need it to clearly communicate what your course delivers. I see so many ambitious course creators getting stuck in this phase, overthinking and second-guessing themselves for weeks (or even months!) when they could be focusing on what truly matters – creating and launching their course.
In this episode, I'm pulling back the curtain on my own naming successes (and failures) to show you exactly how to choose a name that attracts your dream students and positions your course for success. Whether you're creating your first course or rebranding an existing one, these practical strategies will help you find clarity faster.
“If a six-year-old can read your course title and understand exactly what it's about, then you're on the right track.” ✨
🔥 In This Episode:
- Discover why overactive creativity can actually hurt your course sales (and the costly mistake I made with “Flapper Club”)
- Learn the critical difference between solution-focused vs. problem-focused naming (and which converts better)
- Uncover practical strategies for researching keywords that your ideal students are actually searching for
- Master the art of “nounifying” your community to create stronger student identity and belonging
- Get the essential legal steps to protect your course name before you launch
Grab your favorite coffee and join me for this value-packed episode that will save you hours of indecision and help you nail your course name with confidence! ☕️
💚 💚 💚
Salome
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⏱️ Chapter Guide:
(00:00) Introduction to Course Naming
(06:10) The Importance of Clarity in Naming
(12:10) Creative Naming vs. Simplicity
(17:51) Choosing Effective Keywords
(22:02) Final Thoughts on Course Naming
📚 Resources Mentioned:
>> TwinWord.com – Research keywords and alternatives
>> Digital Course Academy by Amy Porterfield
>> Other episodes you might like: 169. Content Planning For Posts VS Content For Your Course And Launches
>> Other episodes you might like: 165. The Only Way Low Dollar Offers Are Working Today
>> Other episodes you might like: 162. What To Do When You Don't Like Your Business Anymore:
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“Valuable and funny! ★★★★★
I love these tangible tools Salome gives us! Finally a podcast with a full picture strategy. And she makes it fun which makes you remember what you learned even better and you can’t wait for the next episode to air. Thank you!”
Mtillie in Sweden
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