268. I Closed My Membership to Build Something Better (Here’s What)

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Salome Schillack

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I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Listen on..

APPLE PODCASTS | SPOTIFY

When Letting Go Creates Space for Bigger Growth

Ready to discover why sometimes your most successful offers need to evolve or even end so you can create something that serves at an even higher level? 🚀

As online course creators and coaches, we often face that uncomfortable moment when something in our business no longer feels aligned—even if it's still “working.” In this deeply personal episode, I'm pulling back the curtain on my journey of closing The Launch Lounge membership program after years of success and hundreds of happy students.

This wasn't about failure—far from it. This was about recognizing when a business model that served me (and my community) beautifully for years was preventing us both from reaching the next level of growth. I'm sharing the uncomfortable questions I had to ask myself, the resistance I faced, and ultimately, the clarity that came from asking: “If I'm still doing this five years from now and loving it, what has changed?”

“The hardest things to let go of sometimes aren't things that don't work anymore. It's the things that do work, but they don't work for us anymore.” ✨

🔥 In This Episode:

  • Discover the warning signs that your successful offer might be ready for evolution (even when there's nothing “wrong”)
  • Understand the critical difference between coaching-focused vs. education-focused business models
  • Learn how to ask yourself the tough questions that reveal when it's time to let go
  • Explore how to honor what you've built while making space for something that excites you for years to come
  • Uncover the essential elements of creating a business model that will still energize you five years from now

Grab your favorite cup of tea and join me for this vulnerable conversation about growth, change, and building a business model that serves your long-term vision. ☕️

💚 💚 💚 

Salome

Ready to implement the stacked launch strategy in your next launch? Apply for one of our two VIP agency spots opening in May at thelaunchlounge.com/agency and let us help you scale without the stress!


⏱️ Chapter Guide:

(00:00) Embracing Change: The Journey of Letting Go 

(03:11) The Launch Lounge Membership: A Reflection on What Worked 

(06:01) Recognizing Growth: The Quiet Tug That Something Needed to Change 

(08:52) The Decision to Close: Facing the Difficult Choice 

(12:12) Building for the Future: My Vision for What Comes Next 

(15:13) The Power of Letting Go: Creating Space for Something Greater 

(18:08) Inviting New Opportunities: A Call to Action


📚 Resources Mentioned:

>> The Launch Lounge Agency

>> Other episodes you might like: 264. Will Your Business Still Work Next Year? Let’s Talk

>> Other episodes you might like: 263. The Boring Systems That Give Me 10x More Freedom

>> Other episodes you might like: 261. How to Say No Without Feeling Like a Jerk


🎙️ Click Here To Listen Wherever Your Get Your Podcasts 🎙️


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Hi,

Here to help you turn your passion, knowledge and skills into a wildly profitable business that gives you complete freedom and autonomy in your life and your work.

An entrepreneur, marketer and teacher

I'm Salome

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