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Stop Gambling with Your Facebook Ads and Start Tracking Every Dollar to Your Bank Account

What if the reason your Facebook ads aren't profitable has nothing to do with your targeting, creative, or budget? 🚀

I'm pulling back the curtain on the real reason most course creators lose money on Meta ads. It's not what happens before the click – it's what happens after. If you can't track that dollar all the way through your funnel and back to your bank account, you're essentially gambling with your marketing budget.

I've watched too many brilliant course creators pour money into launch ads without understanding their customer journey. They get excited about webinar registrations but can't tell you if those $10 leads from ads actually convert to sales. That's like harvesting before you know your plants will grow.

Today I'm walking you through my “paid ad profit path” – the exact system we use in our agency to track every dollar from lead magnet to launch revenue. No fancy software required, just smart tagging and simple tracking that shows you exactly where your money went and when it's coming back.

“Putting money into Meta ads should not feel like gambling. You deserve to know exactly where your money went and when it's coming back to you.” ✨

🔥 In This Episode:

• Discover why starting with launch ads is like stress-testing an airplane mid-flight
• Learn the simple CRM tagging system that tracks your ROI without expensive software
• Master the “Most Profitable Customer Journey” report that reveals exactly which leads convert
• Understand when engagement ads prepare the soil vs. when list building plants the seeds
• Get the 3-step “Paid Ad Profit Path” framework for sustainable funnel growth

Grab your favorite coffee and settle in – you're going to want to take notes on this strategy session! ☕️

💚 💚 💚 

Salome

✨ Want my team's eyes on YOUR ads and funnels? Join the Scale With Ads waitlist and unlock exclusive direct support + the proven system behind consistent sales and six-figure launches. Doors open October 23rd – secure your bonus at thelaunchlounge.com/waitlist 💫

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⏱️ Chapter Guide:

(00:00) The surprising truth about Facebook ads that most course creators miss

(03:06) Why list building is where real growth begins (not launch ads)

(06:04) The secret tagging system that tracks every dollar through your funnel

(08:59) How to create your “Most Profitable Customer Journey” report

(11:53) Why engagement ads are like preparing soil before planting seeds

(15:08) The exact moment you're ready to launch profitable ads

(18:00) 5 expensive mistakes that drain your ad budget (and how to avoid them)

(20:55) The simple 3-step “Paid Ad Profit Path” framework

(23:45) How to build sustainable growth that funds your freedom empire

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📚 Resources Mentioned:

＞＞ Free 5-Day Facebook & Instagram Ads Training

＞＞ Scale With Ads

＞＞ Other episodes you might like: 311. Boost Social Audience Engagement with 1 Easy Ad

＞＞ Other episodes you might like: 310. The $30K Launch Mistake That Nearly Broke Me (And How You Can Avoid It)

＞＞ Other episodes you might like: 309. From $3K to $13K: The Simple Funnel Fixes That Tripled Laura’s Launch

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🎙️ Click Here To Listen Wherever Your Get Your Podcasts 🎙️

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Rate, Review, & Follow on Apple Podcasts

“Valuable and funny! ★★★★★

I love these tangible tools Salome gives us! Finally a podcast with a full picture strategy. And she makes it fun which makes you remember what you learned even better and you can’t wait for the next episode to air. Thank you!”

Mtillie in Sweden

Please rate, review and follow the show. When you do, it helps me reach more people and help them create wildly profitable businesses that impact millions of people! You'll also unleash good carma get the best parking spots forever (ok, I made that up – but rating and reviewing can be your good deed for today).

Click here to go to Apple Podcasts, open the app, and scroll to the bottom of the show page. Click the 5 stars to leave a 5-star rating and leave a review for us, please. While you're there, follow the show so you never miss a single episode!

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