361. Stop Doing This If You Want $25K Months

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Salome Schillack

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follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

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Course Quiz

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follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

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The 5-Pillar Freedom Formula Diagnosis That Shows You Exactly What to Fix (Instead of Fixing Everything and Still Getting Stuck)

You're posting more, tweaking your funnel, maybe throwing more money at ads — and you're still not at consistent 25K months. The problem isn't effort. You have plenty of that. The problem is you're trying to figure it out alone, and when you're inside your business every day, you can't read the label from inside the bottle. 🚀

In this episode I walk you through the five pillars of the Freedom Formula — the diagnostic framework I've built after working behind the scenes of hundreds of online businesses — and show you exactly which one is quietly holding your business back right now. Because 25K months don't come from doing more random things. They come from knowing what's already working, what isn't, and what your one best next move actually is.

I'll also share the story of a client who went from $200K to $250K in a single launch by fixing just one thing — and it wasn't her ads, her offer, or her content. And I'll tell you about Anne-Marie, who made her first $47 evergreen sale from a thank you page while she was just building her list. Proof of concept doesn't have to be complicated.

“The fastest way to 25K months is not more hustle. It's knowing what to stop doing, what to fix, and what deserves your attention next.” ✨

🔥 In This Episode:

  • Discover why trying to figure it out alone is the one thing standing between you and consistent 25K months
  • Diagnose which of the five Freedom Formula pillars is your weakest link — and fix that one thing first
  • Find out how one client added $50K to a launch by fixing a single funnel leak (without changing her ads or her offer)
  • Learn why your offer doesn't need to be bigger — it needs to be clearer
  • See how Anne-Marie made her first evergreen sale while simply building her email list

Grab your favourite cuppa, settle in, and let's figure out what your business actually needs next. ☕️

💚 💚 💚
Salome

✨ Stuck guessing which part of your business actually needs fixing next? Take the free 2-minute Freedom Formula quiz and find out exactly which of the 5 pillars is holding back your growth — no more throwing content at the wall hoping something sticks. Take the quiz at thelaunchlounge.com/quiz 💫


⏱️ Chapter Guide:

(00:12) The one thing you need to stop doing if you want 25K months

(03:30) Why being inside your business makes it impossible to see what's broken

(06:00) The four problems that look the same from the inside (but need very different fixes)

(09:00) What working behind the scenes of 70+ online businesses actually taught me

(12:00) Pillar 1: Your hot audience — are the right people finding you every week? 

(16:30) Pillar 2: Your irresistible offer — it doesn't need to be bigger, it needs to be clearer 

(22:00) The “Chaos Cleanse” vs. “Accelerate Your Success” — what's in a name? 

(25:00) Pillar 3: Your buyer funnel — the simple path from hello to credit card

(29:30) How one client went from $200K to $250K by fixing her webinar show-up rate

(33:00) Pillar 4: Know your numbers — vibe and spreadsheet

(38:00) The landing page converting at 2% that was quietly killing an entire launch

(41:00) Pillar 5: Evergreen sales — what happens to your revenue when you stop launching?

(46:00) Anne-Marie's first $47 evergreen sale and why it's a very big deal

(49:00) The Freedom Formula Quiz — find out which pillar to fix first in 2 minutes


📚 Resources Mentioned:

>> Freedom Formula Quiz

>> The Launch Lounge Meta Ads Agency

>> Free 5-Day Facebook & Instagram Ads Training 

>> Other episodes you might like: 360. Your Offer Is Dead Without This One Thing 

>> Other episodes you might like: 359. How Coaches and Course Creators Really Use Meta Ads to Make Sales 

>> Other episodes you might like: 358. Your Sales Page Is Leaking Money If It’s Missing These 5 Things


🎙️ Click Here To Listen Wherever Your Get Your Podcasts 🎙️


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I love these tangible tools Salome gives us! Finally a podcast with a full picture strategy. And she makes it fun which makes you remember what you learned even better and you can’t wait for the next episode to air. Thank you!”

Mtillie in Sweden

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Hi,

Here to help you turn your passion, knowledge and skills into a wildly profitable business that gives you complete freedom and autonomy in your life and your work.

An entrepreneur, marketer and teacher

I'm Salome

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