84. The Secret To Using Social Media To Build Audiences Who Buy with Nicole Melton

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Salome Schillack

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I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Listen on..

APPLE PODCASTS | SPOTIFY

Transform Your Beauty Business from In-Person to Online Success

Ready to turn your expertise into a thriving online business without being held hostage by social media algorithms? 🚀

In this value-packed episode, I'm chatting with Nicole Melton, founder of Beauty Content Studio and a master at helping beauty entrepreneurs build engaged social media audiences that convert. Nicole shares her journey from Macy's makeup counter to successful online course creator, revealing how she built a 20,000+ Instagram following and turned it into a profitable business – all while keeping her programs intentionally small and deeply impactful.

From corporate beauty editor to thriving online entrepreneur, Nicole's story proves that you don't need massive follower counts or complicated funnels to create a successful online business. She's built her empire by focusing on quality over quantity and truly understanding her audience's needs.

“Having followers doesn't mean you have an audience. Your first launch might be small and that's okay. You can grow from there.” ✨

🔥 In This Episode:

  • Discover how Nicole transformed her beauty industry expertise into multiple five-figure course launches
  • Learn why starting small and nurturing your initial audience can lead to bigger opportunities
  • Understand how $5/day engagement ads can transform your social media presence
  • Master the ABC framework for monetizing service-based businesses online
  • Get practical tips for creating consistent, engaging content that converts

Grab your favorite beverage and join us for this cozy chat about building a sustainable online business your way! ☕️

💚 💚 💚 

Salome

Ready to turn your email list into a profitable asset? Join the waitlist for A-Lister and learn how to build a lucrative audience that's ready to buy! 


⏱️ Chapter Guide:

(00:00) Introduction to Nicole Melton and A-Lister Course 

(02:30) Nicole's Journey from Beauty Counter to Digital Success 

(07:06) The Smart Way to Transition from Corporate to Freelance 

(11:52) Building a Sustainable Online Business and Membership 

(17:57) Why Community Support Makes All the Difference 

(24:05) The Power of $5/Day Engagement Ads 

(30:13) Future Plans and Course Evolution Strategies 

(35:03) The ABC Framework for Monetizing Beauty Services Online


📚 Resources Mentioned:

>> Beauty Content Studio

>> Grow on the Gram course

>> The Launch Lounge A-Lister

>> Other episodes you might like: 83. How To Sell To Complete Strangers

>> Other episodes you might like: 82. Overcoming Perfectionism To Unlock Online Success with Kimberly Samson

>> Other episodes you might like: 81. How To Quit Quitting with Lauryn Bryght


🎙️ Click Here To Listen Wherever Your Get Your Podcasts 🎙️


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Salome Schillack in a pink blouse is sitting at a desk, smiling while looking at a book about building engaged social media audiences that buy. Behind them is a bookshelf with various books and a small plant. A cozy chair with a fur throw is partially visible.

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Here to help you turn your passion, knowledge and skills into a wildly profitable business that gives you complete freedom and autonomy in your life and your work.

An entrepreneur, marketer and teacher

I'm Salome

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