97. How To Protect Your Business With Trademarks with Michelle Murphy

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Salome Schillack

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Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Listen on..

APPLE PODCASTS | SPOTIFY

Ready to shield your online course from copycats without drowning in legal jargon? 🚀

Most course creators avoid the legal side of their business until it's too late. You've poured your heart and expertise into creating transformational content, but without proper protection, you're essentially leaving your intellectual property exposed to anyone who wants to “borrow” it.

In this episode, I chat with Michelle Murphy (the coolest lawyer on Instagram!) about how to legally protect your online course business without the intimidation factor. From understanding the difference between copyrights and trademarks to knowing which contracts every course creator needs from day one, Michelle breaks down complex legal concepts into actionable steps you can actually understand.

“Your intellectual property is everything when it comes to your courses. You need to protect it from the beginning.” ✨

🔥 In This Episode:

  • Discover which essential contracts every online course creator needs (even before your first sale!)
  • Learn the shocking truth about copyright protection and why registration matters more than you think
  • Uncover the trademark process and how to protect your course name across global markets
  • Get clarity on what to do when someone steals your content (and the legal steps to make them stop)

Grab your favorite drink and finally get excited about legal protection for your business – no suits or confusing terminology required! ☕️

💚 💚 💚 

Salome

Ready to get your offers in front of people who actually want to buy from you (even If you've never touched Ads Manager)? Launch your First List-Building Ad in 5 Days – No Money Wasted, No Tech Headaches – Get the FREE Training HERE.💫


⏱️ Chapter Guide:

(00:00) Introduction and special contest announcement for Episode 100

 (01:26) Meet Michelle Murphy: The coolest lawyer on Instagram who makes legal fun 

(08:21) Essential contracts every online course creator needs from day one

 (19:51) Copyright vs. Trademark: Understanding the critical differences and protections 

(30:49) The trademark registration process demystified


📚 Resources Mentioned:

>> Michelle's Law Firm

>> Michelle's Legal Templates

>> Facebook: Wilson Murphy Law

>> Other episodes you might like: 96. 3 Ways to Make Money With a Small Email List

>> Other episodes you might like: 94. Courses or Memberships? Which One To Choose and When

>> Other episodes you might like: 93. Launch Debrief: Our Recent A-Lister Launch Unpacked


🎙️ Click Here To Listen Wherever Your Get Your Podcasts 🎙️


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Hi,

Here to help you turn your passion, knowledge and skills into a wildly profitable business that gives you complete freedom and autonomy in your life and your work.

An entrepreneur, marketer and teacher

I'm Salome

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