135. 2022 Predictions: Changes You Need To Prepare For

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Salome Schillack

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I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Listen on..

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Future-Proof Your Course Business With These Expert Insights

Ready to stop throwing spaghetti at the wall with your marketing and start creating strategies that actually work in today's challenging landscape? 🚀

The online marketing world never stands still, and what worked last year might not deliver the same results today. In this value-packed episode, I've gathered my team of marketing experts – each a specialist in their field – to share their data-backed predictions for where online course marketing is heading. If you're tired of lackluster launches, confusing analytics, and expensive ad campaigns that don't convert, this episode will give you the roadmap you need to adapt and thrive.

From the shift to data-driven decision making to the rise of SMS marketing and creative strategies that cut through the noise, we're covering the changes that matter most for online course creators looking to build sustainable, profitable businesses.

“Winging it marketing is no longer working… throwing spaghetti on the wall is not going to work anymore.” ✨

🔥 In This Episode:

  • Discover why mediocre funnels are now costing you more than ever and how to fix yours with data-driven marketing
  • Learn how to leverage SMS marketing to deepen connection with your warmest leads without being spammy
  • Uncover creative strategies to make your ads stand out in increasingly competitive and expensive ad spaces
  • Explore why retention marketing is becoming more valuable than acquisition and how to adjust your strategy
  • Master the shift from masculine “hustle launches” to feminine values of connection and community

Grab your favorite beverage and a notebook – you'll want to take notes for this strategy-packed episode! ☕️

💚 💚 💚 

Salome

Ready to learn how to launch your online course with more ease and less stress? Join the waitlist for The Launch Lounge Membership and be first to know when doors open! 💫


⏱️ Chapter Guide:

(00:00) Introduction to marketing predictions that will transform your business 

(03:14) Data-driven marketing: Why Facebook's tracking changes mean you need better analytics 

(10:10) The rise of SMS marketing: How to create deeper connections without being spammy 

(19:35) Creative strategies: Making your ads stand out when audiences are getting bigger 

(26:50) Video marketing: How to keep people on platforms and retarget them effectively


📚 Resources Mentioned:

>> The Launch Lounge™ Membership

>> Free 5-Day Facebook & Instagram Ads Training

>> Other episodes you might like: 134. Maximise Your Impact With This Content Creation Plan

>> Other episodes you might like: 132. Low $ Offers and Affiliate Success with Roberta West

>> Other episodes you might like: 131. [BLACK FRIDAY SALE] 5 Phases Of Growth Every Course Creator Goes Through


🎙️ Click Here To Listen Wherever Your Get Your Podcasts 🎙️


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A person with shoulder-length hair smiles at the camera from behind a desk, ready to share their 2022 predictions. A microphone stands nearby, surrounded by a computer monitor and keyboard. Clad in a green and white striped shirt, they appear poised to prepare for upcoming changes.

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Here to help you turn your passion, knowledge and skills into a wildly profitable business that gives you complete freedom and autonomy in your life and your work.

An entrepreneur, marketer and teacher

I'm Salome

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