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Learn Top Strategies For Creating High-Converting Facebook And Instagram Ads, Avoid Common Mistakes, And Get Insider Tips From Real-World Examples.
Ever wonder why some ads make you stop scrolling while others just blur by? In this week's episode, we're diving deep into the world of ad creatives – the good, the bad, and the downright confusing!
I'm spilling the tea on:
- What's working RIGHT NOW in images and videos for ads that convert like crazy 💥
- The top 3 mistakes to avoid with your ad creatives (trust me, you don't want to make these!)
- Real examples of ads I stumbled across during my Saturday morning scroll-fest (yes, I actually do this for fun 🤓)
Plus, I'm breaking down why some big brands' ads hit the mark while others… well, let's just say they could use some Launch Lounge love!
Whether you're a course creator, coach, or just ad-curious, this episode is packed with nuggets to help your ads stand out and convert.
So grab your favorite beverage, pop in those earbuds, and let's dive into the wild world of ad creatives together!
Here's every ad we dissected 😆 in the episode.
Masterclass Ad For a Public Speaking Coach.
One of my favorite Aussies, Vinh Giang doing what he does best: teaching public speaking. Only, I wish his ad contained at least one clear benefit of joining his masterclass.
Stock Image Subscription With a Difference
Beautifully different stock images from Kintzing Licensing. But is the ad effective? We think, not! What do you think?
This Abandoned Cart Ad Stopped me In My Scrolling Tracks
We love this ad by Ad Roll. The benefit is clear and what we get is simple to understand.
Toyota Tacoma Ad Courtesy of Marketing Mingle Club
We love how this ad tells a story from the perspective of their ideal customer. This ad is for Toyota Tacoma and we found it on Marketing Mingle Club's Instagram feed.
The Most Generic Ad Ever Created
Let's do better at giving our ideal customers a good reason to join our Masterclasses. This ad by Growth Masters Summit says nothing to everyone (except perhaps Codie Sanchez's mother). Time to hire a new ads manager? #justsayin
Hey, course creators and coaches! 👋
Got a profitable biz and ready to crank things up a notch? We're on the hunt for two awesome humans to join our ad-venture! 🎉
If you're itching to flood your funnels with traffic and zoom to 7 figures faster than a cat video goes viral, we might just be your perfect match!
We've got two VIP spots opening up on November 1st, and our dream team is pumped to help you skyrocket your biz with killer Facebook and Instagram ads.
Wanna throw your hat in the ring? Go to thelaunchlounge.com/agency and apply today.
Who knows? You might just be our next 7 figure success story! 🌟
Chapters:
0:00 – Intro and ad creative fascination
3:05 – Mistake #1: No clear benefits (feat. Vin's masterclass ad)
7:20 – Mistake #2: Confusing creative (feat. Kintzing Licensing's beach guy)
11:45 – What makes a great ad (feat. AdRoll's abandoned cart guide)
15:30 – Using the ideal customer's point of view (feat. Toyota Tacoma's cliff-diving truck)
19:45 – Another not-so-great example (feat. Growth Masters Summit)
24:15 – Tips for creating better ad creatives
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“Valuable and funny! ★★★★★
I love these tangible tools Salome gives us! Finally a podcast with a full picture strategy. And she makes it fun which makes you remember what you learned even better and you can’t wait for the next episode to air. Thank you!”
Mtillie in Sweden
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Links mentioned in this episode and other resources we think you'll love
>> Apply to work with our Meta Ads Agency Team. SPOTS ARE VERY LIMITED.
>> Another episode you'll love: 202. Changes To Your Ad Audiences You Must Pay Attention To NOW
>> Another episode you'll love: 211. “What Can I Expect When I Hire an Ads Agency?”
>> Another episode you'll love: 195. How To Never Waste Money On Ads Ever Again
WORK WITH OUR DONE-FOR-YOU ADS AGENCY TEAM
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