232. From Cold to Sold: The Proven Buyer Blueprint

posted by:

Salome Schillack

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Listen on..

APPLE PODCASTS | SPOTIFY

Turn Strangers into Excited Customers Without the Overwhelm

Tired of pouring your heart into courses that aren't selling? Discover the exact blueprint that transforms complete strangers into excited customers who can't wait to work with you! 🚀

If you've been staring at your computer screen late at night wondering why your amazing course isn't selling (despite your expertise and testimonials), you're not alone. The missing piece isn't your knowledge – it's the bridge that takes people from being complete strangers to becoming excited customers. Today, I'm pulling back the curtain on my proven blueprint that makes this transformation possible without burning yourself out on social media or wasting money on ads that don't convert.

This episode is perfect for course creators who know their stuff works but feel stuck in the feast-and-famine cycle of inconsistent sales. We're breaking down the exact steps to build a sustainable, profitable online course business that lets you make the impact you're meant to make.

“Before you can sell an online course, you need at least a thousand people on your email list. But it's not just about the numbers – it's about building the right relationship with the right people.” ✨

🔥 In This Episode:

  • Discover the three essential elements that turn strangers into buyers (hint: it's not just about social media!)
  • Learn why email list building is your fast track to making money (and how to do it right)
  • Uncover the perfect conversion mechanism for your price point and audience
  • Master the balance between your energy and money to create sustainable growth
  • Get clear action steps to start implementing this blueprint right away

Grab your favorite beverage and get cozy – you'll want to take notes for this value-packed strategy session! ☕️

💚 💚 💚 

Salome

Ready to turn your expertise into consistent course sales? Download my free “Your First $10K Course Launch” guide at thelaunchlounge.com/10K.


⏱️ Episode Timestamps:

[00:00] – Introduction to the Proven Buyer Blueprint 

[05:00] – Building a Warm Audience 

[16:51] – Choosing the Right Conversion Mechanism 

[26:03] – Balancing Energy and Money


📚 Resources Mentioned:

>> Episode 196: The Shocking Truth About How Big Your Email List Really Has to Be

>> Episode 223: Email List vs Social – Which One Actually Makes More Money?

>> Episode 231: Making Hot Offers That Convert

>> Free Guide: Your First $10K Course Launch: thelaunchlounge.com/10K

>> Other episodes you might like: 230. $10K Months: The Exact Framework That Works

>> Other episodes you might like: 228. AI Said I Was Selling the Wrong Thing—And It Was Right

>> Other episodes you might like: 219. Evergreen or Live Launch? Choose Your Perfect Path to $100K


🎙️ Click Here To Listen Wherever Your Get Your Podcasts 🎙️


Rate, Review, & Follow on Apple Podcasts

“Valuable and funny! ★★★★★

I love these tangible tools Salome gives us! Finally a podcast with a full picture strategy. And she makes it fun which makes you remember what you learned even better and you can’t wait for the next episode to air. Thank you!”

Mtillie in Sweden

Please rate, review and follow the show. When you do, it helps me reach more people and help them create wildly profitable businesses that impact millions of people! You'll also unleash good carma get the best parking spots forever (ok, I made that up – but rating and reviewing can be your good deed for today).

Click here to go to Apple Podcasts, open the app, and scroll to the bottom of the show page. Click the 5 stars to leave a 5-star rating and leave a review for us, please. While you're there, follow the show so you never miss a single episode!


Get Your First List Building Ad Up Without Wasting Money!

Free 5-Day Facebook And Instagram Ads Training 

We have recorded a FREE 5-Day Video Training for you where you can look over my shoulder as I show you everything you need to know to get your first list building ads up. 

A thoughtful person with curly hair looks up while touching their lips, pondering an online course sales blueprint. They wear a striped orange and light blue shirt paired with orange hoop earrings, set against a solid blue background.

follow @the_launch_lounge

Hi,

Here to help you turn your passion, knowledge and skills into a wildly profitable business that gives you complete freedom and autonomy in your life and your work.

An entrepreneur, marketer and teacher

I'm Salome

A woman with an afro hairstyle smiles while sitting at a desk with a microphone, headphones around her neck, and a laptop nearby, recording podcast content strategy for online course creators 2026 in a bright, cozy room.

Business, Podcast

335. What You Can Expect in 2026

Uncover the podcast content strategy for online course creators 2026 to connect more deeply with your audience.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

A woman with long gray hair and glasses sits at a table in a modern kitchen, half-working through Christmas as she writes in a notebook while looking at her laptop. Focused, she wears a green shirt over a white top.

Inspiration, Podcast

334. Stop Half-Working Through Christmas

Discover how to actually rest this holiday using the Clock Out CEO Checklist—without your business falling apart. (156 characters)

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

A woman in athletic wear sits on a yoga mat indoors, stretching her arm overhead while recording herself with a camera on a tripod—showcasing holiday work balance amid cozy home decor, including a sofa and potted plant.

Business, Podcast

333. Still Not Making ‘Quit My Job’ Money? This Might Be Why

Discover why you’re running the wrong business model—and how to build one that actually fits your life.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

A woman with curly hair in a tan blazer holds a microphone and gestures while speaking in front of a blurred indoor background, sharing tips on Christmas productivity and working during holidays.

Business, Podcast

332. 3 Signs You’re Ready to Scale (And 3 Signs You’re Not)

Learn when to scale your online course business with Facebook ads to avoid costly mistakes and improve your ROAS.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

A woman with curly hair smiles and gestures while sitting at a desk with a laptop, speaking to a smartphone on a tripod, sharing tips on how to stop half-working through Christmas in a bright, modern room.

Business, Podcast

331. If I Had to Start Over Again: What I’d Do Differently in 2025

Learn how to build a profitable online course business from scratch in 2026 with essential strategies and fresh insights.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

A person typing on a laptop at a desk in a sunlit office, large windows framing a city view—showing holiday productivity as they keep half-working through Christmas. A pen holder and papers are also on the desk.

Business, Podcast

330. Your “One More Launch” Is Keeping You Stuck

Discover how to build consistent income through strategic list building without the feast-or-famine cycle.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

A woman with curly red hair, wearing a striped shirt and shorts, sits cross-legged on a bed while smiling and using a laptop. The modern room's blue accents hint at her resolve to stop half-working through Christmas and fully unwind.

Business, Podcast

329. Your 2026 Success Map Starts NOW: My Planning Process Revealed

Discover effective business planning for ADHD entrepreneurs that breaks free from traditional methods and enhances productivity.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

A woman sits at a table covered with various fruits and vegetables, filming herself with a smartphone on a tripod, sharing tips for Christmas productivity in a bright, modern kitchen.

Inspiration, Podcast

328. The Comparison Trap: What to Do When Everyone Else Seems Further Ahead

Learn how to stop comparing yourself to other course creators and focus on your unique journey to success.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

A person types on a laptop at a white desk decorated with flowers, a notebook, and coffee in a pink cup—an inspiring setup for DIY business ideas or seeking business help. The laptop screen is blank, ready for new ventures.

Business, Podcast

327. The Real Cost of DIY: When to Invest in Help for Your Business

Discover when to hire help for your online business without overspending or burning out. Strategic growth starts here.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

Connect with us on

facebook

Join our vibrant Community of course creators on Instagram and let's build our Freedom Empires together.

Check out OUR 

Insta

stay a while + read

The Blog

elsewhere:

Connect