107. How To Never Waste Money in a Launch Again

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Salome Schillack

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Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

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follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Listen on..

APPLE PODCASTS | SPOTIFY

The Secret to Profitable Launches Your Ads Manager Won't Tell You

Ready to stop burning money on failed course launches and finally create predictable, profitable results? 🚀

If you've ever cried over a launch that flopped or felt frustrated when your Facebook ads didn't deliver the promised results, you're not alone. In this episode, I share the real stories of Julie and Kate – course creators who thought throwing more money at ads would solve their problems. But the truth is much more nuanced. When your launch isn't converting, the solution isn't always more traffic. I break down the exact three-part formula that creates profitable launches and why most course creators (and their ads managers!) are missing one critical component.

“In order to create profitable launches, you need two things: an audience who is going to buy from you and an offer that will convert.” ✨

🔥 In This Episode:

  • Discover the crucial difference between traffic problems and conversion problems (and how to know which one you have)
  • Learn the three-skill Venn diagram that creates profitable course launches when mastered together
  • Uncover why most Facebook ads managers aren't marketing experts (and why that matters for your bottom line)
  • Understand how to evaluate your launch results to know exactly what to fix next time
  • Implement the proven framework for creating predictable, profitable launches that scale to six figures

Grab your notebook and a strong coffee – you'll want to capture every insight from this no-holds-barred look at what really makes launches profitable! ☕️

💚 💚 💚 

Salome

Ready to learn how to launch your online course with more ease and less stress? Join the waitlist for The Launch Lounge Membership and be first to know when doors open! 💫


⏱️ Chapter Guide:

(00:00) Introduction to the devastating launch mistakes most course creators make 

(01:36) Julie's story: Why running more ads won't fix poor webinar signups 

(05:55) The two critical elements every profitable launch needs (most people miss one) 

(17:13) The Venn Diagram of Success: Three essential skills that create profitable launches 

(21:30) The shocking truth about Facebook ads managers that costs you thousands 

(24:15) How to know if you have a traffic problem or a conversion problem 

(26:26) Creating predictable and profitable launches that scale without wasting money


📚 Resources Mentioned:

>> The Launch Lounge Membership

>> Follow The Launch Lounge on Instagram 

>> Other episodes you might like: 98. Paid Challenges That Convert Like Crazy with Shelby Dillon

>> Other episodes you might like: 90. From $100K to $400K in 2020. What Anne Did To Scale Her Live Launches with Anne LaFollette

>> Other episodes you might like: 56. Ad Strategies To Get More Webinar Registrants


🎙️ Click Here To Listen Wherever Your Get Your Podcasts 🎙️


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Salome Schillack, smiling in a white top and green skirt sits on a couch, phone in hand, eyes on her laptop. Surrounded by flowers and plants, the bright space exudes comfort. She’s poised to launch into action, ensuring she’ll never waste money again.

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Hi,

Here to help you turn your passion, knowledge and skills into a wildly profitable business that gives you complete freedom and autonomy in your life and your work.

An entrepreneur, marketer and teacher

I'm Salome

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