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The AI Prompt That Mines Your Sales Calls and Surveys for the Exact Words, Objections, and Gaps That Are Quietly Costing You Sales

You already have a secret weapon that could double your sales in your next launch. You just haven't mined it yet. It's sitting in your sales call transcripts, your post-launch surveys, your non-buyer feedback — and today I'm going to show you exactly how to use AI to turn all of it into a better offer. 🚀

In this episode I walk you through the exact prompts I use to analyse sales call data and survey responses, including the ones I ran on my own Ads Foundations feedback that led me to completely rethink how I deliver support. Because the difference between an offer that converts and one that gets crickets almost always comes down to one thing: listening. Not to what you think they need — to what they're actually saying they want.

I'll share the story of the car saleswoman who's still the best salesperson I've ever encountered, why your non-buyers saying “it's the money” isn't the whole story, and what happened when one of my clients realised she was addressing a critical objection in her webinar but nowhere else — and how fixing that one gap moved the needle on sales.

“The better you get at hearing what your audience says, the more you create this feeling for them where they go — finally, someone who understands me.” ✨

🔥 In This Episode:

• Discover the one thing that separates a great sales experience from a terrible one — and how to build it into every offer you make
• Find out why “it's the money” is rarely the real objection (and what to look for underneath it)
• Steal the exact AI prompt that turns sales call transcripts and survey data into a clear, actionable offer improvement plan
• Learn the follow-up prompts that reposition your offer strategically and turn top objections into conversion copy
• See how Salome used this exact process on Ads Foundations — and what the data told her to change

Grab your favourite cuppa, settle in, and let's mine that gold. ☕️

💚 💚 💚
Salome

✨ Tired of getting leads who never buy? Ads don't make you money — sales do. Learn how to install a hot buyer engine in your business in my live Ads Foundations cohort, kicking off September 23rd. Limited spots, hands-on learning. Join the waitlist at thelaunchlounge.com/waitlist 💫

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🤖 The AI Prompts

Copy and paste these directly into Claude or ChatGPT along with your sales call transcripts or survey responses.

Main Prompt — Analyse your data:

I'm going to give you [transcripts from sales calls / responses from a buyer survey / responses from a non-buyer survey — describe what you're pasting]. Read through all of it and give me a clear, honest breakdown of what it's telling me about my offer. Specifically:

1. Objections & hesitations — What are the recurring reasons people give for not buying, or for pausing before they buy? Group similar objections together and tell me which ones come up most.

2. Language patterns — What exact words, phrases, or descriptions do people use when talking about their problem or what they want? I want their language, not paraphrased marketing-speak.

3. Gaps — Where does what I'm offering not match what people are actually asking for or expecting?

4. Quick wins — What's one or two things I could change, add, or clarify in my offer that would likely increase sales, based on what you're seeing here?

5. What's already working — What do people respond well to or get excited about? I don't want to accidentally cut something that's actually converting.

Give me this as a summary I can act on, not just a list of observations. If you notice a pattern I haven't asked about that seems important, flag it.

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Follow-up Prompt 1 — Reposition the offer:

Based on everything you just found, give me three different ways I could reposition my offer to address what's coming up most. For each option, tell me: what specifically would change (the promise, the price, what's included, who it's for, or how it's described), why that change addresses a pattern you found in the data, and what the trade-off or risk of making that change might be. Don't just tell me to “add more value” — be specific about what to add, remove, or reframe.

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Follow-up Prompt 2 — Turn objections into copy:

Take the top 3 objections you identified and, for each one, write me a sentence or short paragraph I could use in my sales page, emails, or sales calls that directly addresses that objection before the person even has to bring it up. Use the same language the customers used, not marketing language.

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⚠️ Important: Use the main prompt first, then follow-up prompt 1, then follow-up prompt 2 — in that order. Prompt 1 is strategic (how to reposition your offer). Prompt 2 is tactical (how to execute that strategy in your copy). They build on each other.

Want the ready-made Claude skill or ChatGPT version of this system? Email podcast@thelaunchlounge.com and just say “send me the skill” — it's completely free for podcast listeners.

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⏱️ Chapter Guide:

(00:00) The secret weapon sitting in your sales data that most people never use

(02:30) Python season in Brisbane, 100x100m swimming, and birthday celebrations in Queenstown

(06:00) What the hot buyer engine is — and why teaching ads without funnels is a waste of time

(09:00) The one thing that separates a great sales experience from a terrible one

(11:00) The car dealership story — and the saleswoman who listened her way to a sale

(16:00) Why your offer has to match what they want, not just what they need

(19:00) Using their exact language — “broken vending machine” and “roulette table”

(22:00) How to use sales call transcripts and post-launch surveys as offer research

(26:00) Why “it's the money” isn't always the real objection

(29:00) The Laura example — a critical objection addressed once in a webinar and nowhere else

(33:00) The full AI prompt: drop in your data and get a clear offer breakdown

(37:00) Follow-up prompt 1: repositioning the offer based on what the data found

(40:00) Follow-up prompt 2: turning top objections into sales page and email copy

(43:00) How Salome used this process on Ads Foundations — and what changed as a result

(46:00) How to get the ready-made Claude skill or ChatGPT version for free

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📚 Resources Mentioned:

＞＞ Ads Foundations Waitlist  

＞＞ The Launch Lounge Meta Ads Agency

＞＞ Claude

＞＞ ChatGPT

＞＞ Email podcast@thelaunchlounge.com to request the free Claude skill or ChatGPT version

＞＞ Other episodes you might like: 369. The $5 Per Day Ad That Gets Instagram Followers 

＞＞ Other episodes you might like: 368. How to Add 100 Leads to Your List in the Next 30 Days 

＞＞ Other episodes you might like: 367. The One Decision That Changes Your Next 12 Months

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“Valuable and funny! ★★★★★

I love these tangible tools Salome gives us! Finally a podcast with a full picture strategy. And she makes it fun which makes you remember what you learned even better and you can’t wait for the next episode to air. Thank you!”

Mtillie in Sweden

Please rate, review and follow the show. When you do, it helps me reach more people and help them create wildly profitable businesses that impact millions of people! You'll also unleash good carma get the best parking spots forever (ok, I made that up – but rating and reviewing can be your good deed for today).

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