42. Using Your CRM To Know Where Your Buyers Come From

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Salome Schillack

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I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Listen on..

APPLE PODCASTS | SPOTIFY

Discover the Secret to Making Your Ad Spend Actually Drive Sales

Ready to stop wasting money on leads that never buy and start focusing on the marketing that actually fills your course? 🚀

Ever feel frustrated watching your email list grow while your sales stay flat? You're not alone. Many course creators get caught up chasing cheap leads without understanding which marketing efforts actually convert to sales. In today's episode, I'm sharing my agency's insider process for tracking where your buyers really come from – so you can stop throwing money at marketing that doesn't work and start scaling what does.

This episode is perfect for course creators who are tired of guessing which lead magnets are working and ready to make data-driven decisions that boost their bottom line.

“It's not a cheap lead that is the best lead. It's the lead that leads to a sale that is the best lead.” ✨

🔥 In This Episode:

  • Discover how to reverse engineer your sales to identify your most profitable lead magnets
  • Learn three powerful ways to track where your buyers actually came from
  • Master the simple CRM tagging system that reveals your real conversion path
  • Understand why chasing cheap leads might be killing your profitability

Grab your favorite chai latte and join me for this strategy-packed episode that will transform how you think about your marketing funnel! ☕️

💚 💚 💚 

Salome

Ready to transform those scary ad campaigns into your most powerful lead generation tool? Grab my Free 5-Day Facebook & Instagram Ads Training at thelaunchlounge.com/getmyadup 💫


⏱️ Episode Timestamps:

[00:00] – Introduction 

[02:54] – Reverse Engineering Sales through Lead Magnets 

[06:13] – Tracking Sales with CRM and Custom Conversions 

[12:45] – Wrap-up


📚 Resources Mentioned:

>> ActiveCampaign

>> ConvertKit

>> Infusionsoft

>> Facebook Ads Custom Conversions

>> Free 5-Day Facebook & Instagram Ads Training

>> Support Email: podcast@thelaunchlounge.com

>> Other episodes you might like: 41. Ads That Increase Profits in Your Launch

>> Other episodes you might like: 40. Overview of a Product Launch Strategy

>> Other episodes you might like: 39. The One Book on Marketing You Should Read if You Want to Succeed


🎙️ Click Here To Listen Wherever Your Get Your Podcasts 🎙️


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I love these tangible tools Salome gives us! Finally a podcast with a full picture strategy. And she makes it fun which makes you remember what you learned even better and you can’t wait for the next episode to air. Thank you!”

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Please rate, review and follow the show. When you do, it helps me reach more people and help them create wildly profitable businesses that impact millions of people! You'll also unleash good carma get the best parking spots forever (ok, I made that up – but rating and reviewing can be your good deed for today).

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Get Your First List Building Ad Up Without Wasting Money!

Free 5-Day Facebook And Instagram Ads Training 

We have recorded a FREE 5-Day Video Training for you where you can look over my shoulder as I show you everything you need to know to get your first list building ads up. 

Salome Schillack in a pink top sits at a desk with a computer, smiling and looking to the side. Behind her, a lamp, books, and flowers adorn the white cabinet in the bright room. Shes ready to track course sales from lead magnets with enthusiasm and precision.

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Hi,

Here to help you turn your passion, knowledge and skills into a wildly profitable business that gives you complete freedom and autonomy in your life and your work.

An entrepreneur, marketer and teacher

I'm Salome

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