99. Grow Your Podcast with These Types of Ads with Adam Schaeuble

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Salome Schillack

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I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Listen on..

APPLE PODCASTS | SPOTIFY

Discover the Secret Podcast Advertising Strategies Most Course Creators Miss

Ready to turn your podcast into a client-generating machine without spending hours on social media promotion? 🚀

Podcast growth doesn't have to be complicated or expensive. In this episode, I chat with “Mr. Butter Voice” himself, Adam Schaeuble – a full-time podcaster and podcast growth expert who's cracked the code on growing podcast audiences without relying solely on social media or expensive ad strategies.

If you've been pouring your heart into your podcast but feeling like it's a one-way conversation, this episode will completely transform your approach. Adam reveals the exact strategies he uses to build engaged communities, create two-way conversations with listeners, and use little-known podcast advertising methods that consistently deliver new, highly-engaged subscribers.

“Podcasting is the last bastion of 100% deliverability. When somebody hits subscribe, it shows up on their phone every time.” – Adam Schaeuble ✨

🔥 In This Episode:

  • Discover the three powerful categories of podcast growth every course creator should leverage
  • Learn how to create irresistible “monthly parties” that transform listeners into an engaged community
  • Uncover the secret world of podcast player advertising (that most marketers have never heard of)
  • Implement a proven “community to client bridge” that naturally converts listeners to customers
  • Master the art of podcast monetization without feeling salesy or pushy

Grab your AirPods and a notebook – you'll want to capture every strategy Adam shares in this value-packed episode! ☕️

💚 💚 💚 

Salome

Ready to transform those scary ad campaigns into your most powerful lead generation tool? Grab my Free 5-Day Facebook & Instagram Ads Training at thelaunchlounge.com/getmyadup 💫


⏱️ Chapter Guide:

(00:00) Introduction and the surprising truth about podcast growth in 2025 

(02:39) Meet Adam Schaeuble: The podcasting expert with a unique journey 

(05:20) From weight loss coach to full-time podcaster: Adam's transformation story 

(08:36) Why “the niches bring the riches” in podcasting (and how to find yours) 

(14:06) Is it too late to start a podcast? The real numbers behind the opportunity 

(20:17) The monthly party strategy: Building community and two-way conversations 

(29:37) How to create a frictionless funnel from podcast listener to paying client 

(36:08) The three essential categories of podcast growth every creator needs 

(44:59) Insider secrets: How to leverage podcast player advertising for massive growth 

(52:45) Understanding podcast metrics and measuring what actually matters


📚 Resources Mentioned:

>> Adam Adams – Let's Talk Podcasting

>> Libsyn Podcast Hosting

>> Overcast Podcast Player Advertising

>> Gaana Podcast Platform

>> PodPals Zoom Party

>> Other episodes you might like: 98. Paid Challenges That Convert Like Crazy with Shelby Dillon

>> Other episodes you might like: 90. From $100K to $400K in 2020. What Anne Did To Scale Her Live Launches with Anne LaFollette

>> Other episodes you might like: 56. Ad Strategies To Get More Webinar Registrants


🎙️ Click Here To Listen Wherever Your Get Your Podcasts 🎙️


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Get Your First List Building Ad Up Without Wasting Money!

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We have recorded a FREE 5-Day Video Training for you where you can look over my shoulder as I show you everything you need to know to get your first list building ads up. 

A woman in a cozy sweater sits on the floor, sipping from her mug and studying podcast advertising strategies for course creators on her laptop. Beside her, a small dog curls up near the window, where soft natural light enhances their relaxed atmosphere.

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Here to help you turn your passion, knowledge and skills into a wildly profitable business that gives you complete freedom and autonomy in your life and your work.

An entrepreneur, marketer and teacher

I'm Salome

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