Listen on..

APPLE PODCASTS | SPOTIFY

Stop Throwing Spaghetti at the Wall and Start Launching Strategically

Ready to transform your live launches from stress-filled experiments into strategic, profitable campaigns? 🚀

Are you tired of jumping from one launch strategy to another, feeling like you're just throwing spaghetti at the wall to see what sticks? You're not alone. Many course creators find themselves stuck in this cycle, watching others post about their amazing results while wondering what secret sauce they're missing.

In this value-packed episode, we're diving into Part 2 of our essential launch planning framework. You'll discover how to move from random tactics to strategic decisions that drive real results – without burning yourself out or breaking the bank.

“Good ads will never be better than your marketing. Create that journey for your customer first, use basic things like urgency and scarcity to build anticipation and get them to make decisions, and then amplify those things with ads.” ✨

🔥 In This Episode:

• Master the psychology of scarcity to motivate buying decisions
• Transform social proof into a pre-launch engagement tool
• Create genuine urgency that moves people to action
• Track the right metrics to scale your launches strategically
• Evaluate launch success beyond just revenue numbers

Grab your favorite beverage and your notebook – we're about to turn your next launch into a strategic success story! ☕️

💚 💚 💚 

Salome

Ready to implement these strategies in your next launch? Join us inside The Launch Lounge™ where we'll help you create your complete launch strategy.

---

⏱️ Episode Timestamps:

[00:00] – Introduction to Launch Strategies 

[02:54] – Understanding the Spaghetti Method in Marketing 

[06:49] – Building Scarcity in Your Launch 

[09:08] – Leveraging Social Proof for Success 

[12:48] – Creating Urgency in Your Launch 

[14:44] – Integrating Creative Ad Strategies 

[17:35] – Tracking Your Launch Results 

[25:10] – Evaluating Launch Success and Learning from Data

---

📚 Resources Mentioned:

>> The Launch Lounge™ Community

>> Part 1 of this series (Episode 5)

>> Facebook and Instagram Ads Training

>> Other episodes you might like: 112. How Much Do I Spend On What During a Launch

>> Other episodes you might like: 90. From $100K to $400K in 2020. What Anne Did To Scale Her Live Launches with Anne LaFollette

>> Other episodes you might like: 56. Ad Strategies To Get More Webinar Registrants

---

🎙️ Click Here To Listen Wherever Your Get Your Podcasts 🎙️

---

Rate, Review, & Follow on Apple Podcasts

“Valuable and funny! ★★★★★

I love these tangible tools Salome gives us! Finally a podcast with a full picture strategy. And she makes it fun which makes you remember what you learned even better and you can’t wait for the next episode to air. Thank you!”

Mtillie in Sweden

Please rate, review and follow the show. When you do, it helps me reach more people and help them create wildly profitable businesses that impact millions of people! You'll also unleash good carma get the best parking spots forever (ok, I made that up – but rating and reviewing can be your good deed for today).

Click here to go to Apple Podcasts, open the app, and scroll to the bottom of the show page. Click the 5 stars to leave a 5-star rating and leave a review for us, please. While you're there, follow the show so you never miss a single episode!

---