05. 10 Key Questions to Ask Before Your Next Live Launch – Part 1

posted by:

Salome Schillack

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Listen on..

APPLE PODCASTS | SPOTIFY

Stop Guessing, Start Planning: Your Pre-Launch Strategy Guide

Ready to turn your next course launch from a stress-fest into a strategic success? 🚀

Tired of throwing spaghetti at the wall and hoping something sticks during your launches? If you're nodding your head (while probably sipping that chai latte), you're not alone. As course creators, we often jump into launches without really thinking through the critical elements that make them successful.

Today, I'm sharing the first 4 of my 10 essential questions you MUST ask yourself before your next launch. These aren't just any questions – they're the exact same ones I use with my 7-figure clients to help them create predictably scalable launch systems that actually work (without burning through their ad budget or their sanity).

“The more time someone spends in your company, the more likely they are to buy from you. The more value you add upfront, the more likely they are to buy from you.” ✨

🔥 In This Episode:

  • Map out your ideal customer's journey from stranger to raving fan
  • Discover creative ways to attract cold leads (beyond just Facebook ads!)
  • Calculate if you have enough warm leads for a successful launch
  • Learn how to prime your audience for your solution before you even start selling

Grab your favorite notebook and a fresh cup of coffee – you'll want to take notes for this strategy-packed episode! ☕️

💚 💚 💚 

Salome

Ready to turn these launch strategies into real results? Join the waitlist for A-Lister at thelaunchlounge.com/alisterwaitlist and learn my signature $5/day ad strategy to build your audience before your next launch!


⏱️ Episode Timestamps:

[00:00] – Introduction 

[04:20] – Understanding Your Ideal Customer's Journey 

[07:02] – Identifying Sources of Cold Leads 

[09:48] – The Importance of Warm Leads 

[12:14] – Creating Awareness of Solutions Before Launch 

[18:26] – Recap and Creative Launch Strategies


📚 Resources Mentioned:

>> A-Lister Waitlist: thelaunchlounge.com/alisterwaitlist

>> Free Facebook and Instagram Ads Training Program

>> Other episodes you might like: 112. How Much Do I Spend On What During a Launch

>> Other episodes you might like: 90. From $100K to $400K in 2020. What Anne Did To Scale Her Live Launches with Anne LaFollette

>> Other episodes you might like: 56. Ad Strategies To Get More Webinar Registrantse:


🎙️ Click Here To Listen Wherever Your Get Your Podcasts 🎙️


Rate, Review, & Follow on Apple Podcasts

“Valuable and funny! ★★★★★

I love these tangible tools Salome gives us! Finally a podcast with a full picture strategy. And she makes it fun which makes you remember what you learned even better and you can’t wait for the next episode to air. Thank you!”

Mtillie in Sweden

Please rate, review and follow the show. When you do, it helps me reach more people and help them create wildly profitable businesses that impact millions of people! You'll also unleash good carma get the best parking spots forever (ok, I made that up – but rating and reviewing can be your good deed for today).

Click here to go to Apple Podcasts, open the app, and scroll to the bottom of the show page. Click the 5 stars to leave a 5-star rating and leave a review for us, please. While you're there, follow the show so you never miss a single episode!


Get Your First List Building Ad Up Without Wasting Money!

Free 5-Day Facebook And Instagram Ads Training 

We have recorded a FREE 5-Day Video Training for you where you can look over my shoulder as I show you everything you need to know to get your first list building ads up. 

Salome Schillack with wavy hair, wearing a white blazer and purple top, smiles while holding a green marker, ready to map out her course launch strategy. She stands in front of a light gray wall.

follow @the_launch_lounge

Hi,

Here to help you turn your passion, knowledge and skills into a wildly profitable business that gives you complete freedom and autonomy in your life and your work.

An entrepreneur, marketer and teacher

I'm Salome

Marketing, Podcast

260. The 5-Email Welcome Series That Converts Like Crazy

Discover how to transform cold leads into eager buyers using a simple 5-email welcome sequence without overwhelming your already busy schedule.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

Inspiration, Podcast

259. Still Feel Like an Imposter? Here’s How to Step Up

Discover how to overcome imposter syndrome and confidently own your expertise without endless qualifications or certifications.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

A person in a white robe, contemplating their next profitable online business model, holds a champagne flute filled with bubbly liquid. Their nails are painted, and the background is softly blurred with dark tones and some light streaming through a window on the left.

Business, Marketing, Podcast

258. Course, Coaching, or Membership? Pick the One That Sells

Discover how to choose between courses, coaching, and memberships with a proven framework that ensures your next offer actually sells without endless trial and error.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

A person with curly hair and glasses sits on the floor in front of a laptop, raising their arms in celebration after an insightful Alt Summit session. Surrounded by a brown sofa and modern decor, the living room feels joyful and relaxed, filled with meaningful takeaways from real talk.

Business, Inspiration, Podcast

257. My Top 3 Takeaways from Alt Summit (Real Talk)

Discover how to build meaningful connections, redefine business ROI, and create intentional content without sacrificing your wellbeing.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

Salome Schillack, in a pink ruffled top, reads a book on the best lead magnets for online course creators. Seated comfortably, shes surrounded by a bright setting with pink flowers blurred in the background.

Marketing, Podcast

256. The Quiz vs PDF Throwdown: What Actually Works

Discover how to choose between quizzes and PDFs to build a profitable email list without wasting time on trends that don’t work.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

A person with curly hair smiles while looking at their phone, perhaps discovering lead magnets that convert to sales for course creators. They are wearing a black and white striped sweater and stand against a pastel pink background.

Marketing, Podcast

255. Lead Magnets That Actually Make You Money

Discover how to transform your freebies into powerful pre-selling tools that align perfectly with your paid offers without being salesy.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

A smiling woman with short, white hair and glasses stands confidently with her arms crossed, embodying the spirit of someone who knows how to quit your job for an online business without going broke. She wears a white blouse in a bright room adorned with plants and wooden shelving.

Podcast

254. Quit Your 9-5 Without Going Broke (Here’s How)

Discover how to transition to full-time entrepreneurship using a proven financial runway strategy without sacrificing family security.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

Salome Schillack sits at a desk with a smile, surrounded by video equipment like a ring light and a smartphone on a tripod. The room, well-lit and modern, reflects her exciting transition from service provider to course creator.

Business, Podcast

253. From Service Provider to Course Creator Without Losing Your Mind

Discover how to transition your business models successfully using a proven 90-day framework without sacrificing your income or sanity.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

In a bright, airy workspace, someone types on a laptop surrounded by the tranquil aroma of coffee. On the screen, images showcase a Facebook ads strategy for course creators, emphasizing intimacy marketing to engage audiences effectively.

Ads, Podcast

251. Stop Wasting Money on Stupid Ads

Course creators struggling with ads ROI? Discover how the 12 stages of intimacy transform your Facebook ads strategy for better conversions without wasting your ad budget on cold audiences.

read the post →

read the post →

Hot Off The Press!
Binge Our most popular posts

Connect with us on

facebook

Join our vibrant Community of course creators on Instagram and let's build our Freedom Empires together.

Check out OUR 

Insta

stay a while + read

The Blog

elsewhere:

Connect