05. 10 Key Questions to Ask Before Your Next Live Launch – Part 1

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Salome Schillack

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Your First $10K Online Course Launch

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I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Discover The Gap In Your Online Course Marketing And Unlock Its Full Earning Potential

Take The Most-Profitable
Course Quiz

Take The Quiz

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Your First $10K Online Course Launch

A Step-By-Step Guide To Launching Your Online Course Profitably The First Time

Sign Me Up

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Get Your First List Building Ad Up Without Wasting Time Or Money

Get Started

FREE Facebook and Instagram Ads Training

follow @the_launch_lounge

I love helping course creators advertise and market their courses well!

I created The Launch Lounge to provide training and coaching resources to help you master marketing so you can make a global impact, build a highly profitable business, and live life on your own terms.

Hi, I'm Salome

Listen on..

APPLE PODCASTS | SPOTIFY

Stop Guessing, Start Planning: Your Pre-Launch Strategy Guide

Ready to turn your next course launch from a stress-fest into a strategic success? 🚀

Tired of throwing spaghetti at the wall and hoping something sticks during your launches? If you're nodding your head (while probably sipping that chai latte), you're not alone. As course creators, we often jump into launches without really thinking through the critical elements that make them successful.

Today, I'm sharing the first 4 of my 10 essential questions you MUST ask yourself before your next launch. These aren't just any questions – they're the exact same ones I use with my 7-figure clients to help them create predictably scalable launch systems that actually work (without burning through their ad budget or their sanity).

“The more time someone spends in your company, the more likely they are to buy from you. The more value you add upfront, the more likely they are to buy from you.” ✨

🔥 In This Episode:

  • Map out your ideal customer's journey from stranger to raving fan
  • Discover creative ways to attract cold leads (beyond just Facebook ads!)
  • Calculate if you have enough warm leads for a successful launch
  • Learn how to prime your audience for your solution before you even start selling

Grab your favorite notebook and a fresh cup of coffee – you'll want to take notes for this strategy-packed episode! ☕️

💚 💚 💚 

Salome

Ready to turn these launch strategies into real results? Join the waitlist for A-Lister at thelaunchlounge.com/alisterwaitlist and learn my signature $5/day ad strategy to build your audience before your next launch!


⏱️ Episode Timestamps:

[00:00] – Introduction 

[04:20] – Understanding Your Ideal Customer's Journey 

[07:02] – Identifying Sources of Cold Leads 

[09:48] – The Importance of Warm Leads 

[12:14] – Creating Awareness of Solutions Before Launch 

[18:26] – Recap and Creative Launch Strategies


📚 Resources Mentioned:

>> A-Lister Waitlist: thelaunchlounge.com/alisterwaitlist

>> Free Facebook and Instagram Ads Training Program

>> Other episodes you might like: 112. How Much Do I Spend On What During a Launch

>> Other episodes you might like: 90. From $100K to $400K in 2020. What Anne Did To Scale Her Live Launches with Anne LaFollette

>> Other episodes you might like: 56. Ad Strategies To Get More Webinar Registrantse:


🎙️ Click Here To Listen Wherever Your Get Your Podcasts 🎙️


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I love these tangible tools Salome gives us! Finally a podcast with a full picture strategy. And she makes it fun which makes you remember what you learned even better and you can’t wait for the next episode to air. Thank you!”

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Salome Schillack with wavy hair, wearing a white blazer and purple top, smiles while holding a green marker, ready to map out her course launch strategy. She stands in front of a light gray wall.

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Hi,

Here to help you turn your passion, knowledge and skills into a wildly profitable business that gives you complete freedom and autonomy in your life and your work.

An entrepreneur, marketer and teacher

I'm Salome

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